A squirrel hiding in the bushes

Shiny Squirrel Syndrome: Eliminate distractions for peak performance

I suffer from what I call “shiny squirrel syndrome.” My ability to become distracted is something I’ve come to grips with. And I go to great lengths to make sure I can stay focused. Removing distractions (or at least minimizing them) is part of my daily routine. For example, (thanks to advice from Townsend Wardlaw) … Continued

Person staning near pillars

Your Organization Is Only As Strong As Its Pillars

I recently did an interview with a nonprofit organization here in Colorado and we discussed how to build solid organizational and stakeholder partnerships. One of the problems they identified was their need to mobilize a LOT of volunteers, supporters, and business partnerships in order to succeed. They have done some outreach but need to figure … Continued

Boy playing Jenga

Get the Most Out of What You Have

With so many options available for #digitalmarketing, sometimes it’s really hard to figure out what you should do to really connect with your clients and customers. Should you get yet another marketing scheduling tool? Should you jump onto this brand new social media channel? It can be overwhelming (and super time consuming) when you start … Continued