Why rent your marketing when you can own it?
Our Certified Marketing Manager program provides the skills and knowledge and training to activate your marketing team so you can grow faster.
Running a business is hard. Marketing a business is even harder. Not only are marketing trends evolving quickly, but your competition is always scrambling to stay in front.
As a business owner, your plate is always full. It’s impossible to tackle everything on your own, and in order for you to stay focused on your zone of genius, it’s necessary to delegate everything you can. For most leaders, marketing is one of the items on the delegation list. But too often, delegation becomes abdication—and this is the problem.
When you give up complete ownership of your marketing and hire other people to do the work, there’s the potential that you could limit your growth and your bottom line results. Plus, this model isn’t aligned with your desire to build and nurture a committed, in-house team of dedicated teammates to drive your marketing and outreach.
The end result is that you aren’t building yourself an internal, long-term asset—you’re just renting one.