This technique may provide some exposure to these HR managers' organizations, but it helps create tangible, valuable materials for her targets as well.

Be A Maven

  Could lifting someone else up to help you thrive? I was chatting yesterday with a career coach who is trying to reach more people to help with career advancement. She’s active on LinkedIn, is starting to post to some other social platforms, and has a site, but isn’t getting the level of traction she … Continued

There are lots of opportunities to build your content library. And it's time for you to get creative with content distribution. Here's why.

Get creative with content distribution

I was riding bikes with a friend recently who has a coaching program. She’s SUPER talented and has a good (and growing) client and user base and is interested in reaching more people to help them become better bike riders so they can enjoy the sport even more. She has an event coming up in … Continued