This technique may provide some exposure to these HR managers' organizations, but it helps create tangible, valuable materials for her targets as well.

Be A Maven

  Could lifting someone else up to help you thrive? I was chatting yesterday with a career coach who is trying to reach more people to help with career advancement. She’s active on LinkedIn, is starting to post to some other social platforms, and has a site, but isn’t getting the level of traction she … Continued

Sometimes when we are passionate about what we are working on or believe in, we can often get so excited that our message comes out a little confusing or there isn’t a clear call to action.

Create A Strong Purpose Framework With This 15 Word Exercise

Has this happened to you? You are in conversation and someone asks about your non-profit organization’s mission or about donations. But as soon as you start speaking, all that falls out of your mouth is gobbledygook. Sometimes when we are passionate about what we are working on and believe in, we can get so excited … Continued

How can your organization provide other ways to contribute? Here are a few ideas.

Ideas for Engagement When Times are Tough

Here’s the reality of current nonprofit revenues… they are lagging. We hear this all the time from our friends in the nonprofit world (and, sadly, many for-profit partners as well). But here’s the deal: People still want to help. We all get a LOT out of being philanthropic. It helps us feel connected. And powerful. … Continued

Ever get the "Not right now," objection when on sales calls? Josh Braun has some great advice in this department. Check it out.

Overcoming Objections: Not Right Now

I was recently chatting with an acquaintance on LinkedIn about some of the challenges they are facing during their sales cycle. “Not right now,” seemed to be popping up more and more frequently when chatting with potential clients. SUPER frustrating, for sure. I have often held the belief that the second-best answer one can hear … Continued

Stu Swineford Skiing - Photo by Johnny Copp

How to get great at business: Practice your ass off

Running a business is a lot like skiing. If you want to excel, you have to practice, practice, practice. I used to telemark ski. A LOT. Eventually, I got pretty good at it. But it took a TON of dedication to get there. I had the distinct privilege of skiing – several times per week … Continued

Here's a great piece of advice you can put to practice today from Donald Miller to get your case studies read.

Pro Tip: Get Your Case Studies Read

Here’s a great piece of advice you can put to practice TODAY from Donald Miller‘s treasure trove of great advice: Re-title your Case Studies. No one wants to read a “White Paper” or a “Case Study”. When creating materials like these to engage and illuminate your prospects and provide value to your audience, simply re-title … Continued

Given how much I was seeing people struggle with unmuting on Zoom during a Board meeting last night, I am guessing this will be helpful.

How to Zoom Like a Pro: Muting

Maybe I’m the last guy to figure this out, but given how much I was seeing people struggle with unmuting on Zoom during a Board meeting last night, I am guessing this will be helpful. For meetings that feature more than 2 people, “Muted” should be your default status to avoid feedback, having your barking … Continued