Father helping his child

Moving On Up…The Engagement Lifecycle

Here’s an interesting problem that can occur in the nonprofit space: you have a healthy volunteer list and engagement but not enough volunteer opportunities. Subsequently, you risk having this excited group of supporters losing enthusiasm for your organization. We recently had a great conversation with a nonprofit partner that ran into this snafu. They have … Continued

Open lock

Why’s The Lock Icon On My Site Open?

Whenever we are working with a nonprofit or business one of the first things that we look at when we are doing a site audit is whether or not you have an open or closed lock icon by your web address. It might seem trivial but this open or closed lock is a quick and … Continued

Microphone for podcast

So you want to start a podcast

Congratulations! You are embarking on an adventure that is certainly going to take you more time, and net you WAY less revenue than you could have ever expected. But it’s REALLY rewarding in other ways! When I started Relish This back in September 2020, I did so with the encouragement of Dean Jackson, host of … Continued

Table set up for interview

Be A Maven

  Could lifting someone else up to help you thrive? I was chatting yesterday with a career coach who is trying to reach more people to help with career advancement. She’s active on LinkedIn, is starting to post to some other social platforms, and has a site, but isn’t getting the level of traction she … Continued

Lightbulb in sand

Create A Strong Purpose Framework With This 15 Word Exercise

Has this happened to you? You are in conversation and someone asks about your non-profit organization’s mission or about donations. But as soon as you start speaking, all that falls out of your mouth is gobbledygook. Sometimes when we are passionate about what we are working on and believe in, we can get so excited … Continued

Man brainstorming ideas

Ideas for Engagement When Times are Tough

Here’s the reality of current nonprofit revenues… they are lagging. We hear this all the time from our friends in the nonprofit world (and, sadly, many for-profit partners as well). But here’s the deal: People still want to help. We all get a LOT out of being philanthropic. It helps us feel connected. And powerful. … Continued

High jumper - overcoming obstacles

Overcoming Objections: Not Right Now

I was recently chatting with an acquaintance on LinkedIn about some of the challenges they are facing during their sales cycle. “Not right now,” seemed to be popping up more and more frequently when chatting with potential clients. SUPER frustrating, for sure. I have often held the belief that the second-best answer one can hear … Continued

Stu Swineford Skiing - Photo by Johnny Copp

How to get great at business: Practice your ass off

Running a business is a lot like skiing. If you want to excel, you have to practice, practice, practice. I used to telemark ski. A LOT. Eventually, I got pretty good at it. But it took a TON of dedication to get there. I had the distinct privilege of skiing – several times per week … Continued

Man reading

Pro Tip: Get Your Case Studies Read

Here’s a great piece of advice you can put to practice TODAY from Donald Miller‘s treasure trove of great advice: Re-title your Case Studies. No one wants to read a “White Paper” or a “Case Study”. When creating materials like these to engage and illuminate your prospects and provide value to your audience, simply re-title … Continued

Zoom screens

How to Zoom Like a Pro: Muting

Maybe I’m the last guy to figure this out, but given how much I was seeing people struggle with unmuting on Zoom during a Board meeting last night, I am guessing this will be helpful. For meetings that feature more than 2 people, “Muted” should be your default status to avoid feedback, having your barking … Continued