Person walking alone

Marketing Blue Sky: A little better is better than nothing

There’s an old story/joke about being chased by a bear. The punch line goes something like this… “I don’t have to be the fastest. I just have to be faster than one of you.” And that idea plays pretty well in the marketing world as well. We all want to be first. To do things … Continued

A person holding a green plant on black pot

Impermanence in Marketing – How to create longevity in your messaging

Lately, I’ve been pondering the idea of impermanence and how we have become a “throw-away” society. Everything from clothing to containers to content has become disposable. Use it once and toss it in the garbage. As a lifelong environmentalist and someone who tries to extend the lifespan and “value” of pretty much everything I use … Continued

Pellet stove troubleshooting leads to perspective change

Obstacle or Opportunity – Perspective Switches for the Win

Last night, our pellet stove started acting up. I ran through some troubleshooting and thought I had it resolved by about 11:00. When I woke up at 4:00, it wasn’t working. And our wee cabin was CHILLY. So I started working on it again. I could have gotten frustrated or angry. But I made sure … Continued

Analytics assessment and problem solving as a team

A Better Approach to Problem Solving

How do you encourage your team to bring solutions to the table rather than simply bringing problems? I was recently introduced to the 1-3-1 approach and it is a winner. Instead of having your team present problems, ask them to change their approach. If they are experiencing a challenge or problem, ask them to present … Continued

Woman holding brown umbrella

BEing Shifts Create Opportunities

I used to get angry when I would see trash in the woods. Then I realized the only person that was being harmed by that reaction was me. So I made a decision to just be happy that I get to make the woods more beautiful by picking trash up when I see it. See, … Continued

Sean Kelly riding his bike

Dissolving the What Ifs: Where judgment is holding you back

Back in the 80s and early 90s, I raced road bikes. Sean Kelly was a big inspiration for me and he was well known as a very tough rider – especially in the notoriously rigorous Spring Classics. To this day, I recall his philosophy on training and how to know whether or not it’s too … Continued

Street crossing button

Don’t Fear Change: You can always go back

Over the next several days, I will post 1 BIG mindset shift you can make to improve your life (business AND personal). These will all be quick, actionable changes you can make TODAY that will help you level up in one way or another. How do I know? Because they have worked for me (and … Continued

Done is better than perfect tiles

Done Is Better Than Perfect

Here’s today’s #mindset shift on which you can take action NOW. Stop worrying about getting things “right”. I’m sure you have heard the saying, “Done is better than perfect.” In today’s world, change is inevitable, so (even if “perfection” was attainable, which it really isn’t), after you have taken the time to get to something … Continued

Celebrating Progress

Today’s #mindsetshift: Take time to celebrate how far you have come rather than always looking at how far you have to go. Aspirational go-getters ALWAYS have a long “to-do” list. And often, that list – and how quickly it can grow – can be daunting. So, the next time you find yourself lamenting how much … Continued

Stu riding his bike in the woods

Your Best Is All You Can Ever Do

Last place. Being the caboose can sometimes be a lonely zone to inhabit, and last night, I dominated that position on the weekly ride I attend with my friends. And I loved it. Just being out in the woods, among friends, doing silly things (last night we all rocked jorts… a particularly goofy look) can … Continued

Strategy Videos from the Relish YouTube Channel