Free Kittens
Free kittens. . . . . . Sometimes brevity produces the best results. Are you over-thinking how you present what you are selling? Copywriters and marketers love coming up with clever copy. But sometimes, you just need to cut to the chase. Clear messaging is often way more effective than clever messaging. How can you…
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Word of mouth isn’t a strategy
When asked about leadership and sales sources, most people respond with "word of mouth" as their top channel. And that's often the lowest-hanging fruit for generating more revenue for your organization. But when I ask, "What are you doing to actively nurture these word-of-mouth opportunities," I usually get blank stares. See, "word of mouth" is…
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Check out Stu on the Say Less Podcast
Pretty excited to share this guest spot with Christina Shay, Founder of Luceo Creative on her new podcast, Say Less Connect More. Christina and I first connected in the fall of 2021 when she found our post about the Marketing Ecosystem. It turns out, we both live in the Boulder, Colorado area and this serendipitous…
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