I just received an email from a company claiming to work with Neil Patel suggesting they could produce “just as many leads” as they create for his business.
C’mon, guys.
I get it. Getting your foot in the door can be a challenge. But let’s not build a relationship on complete BS.
When you promise to get me to the first position on Google, triple my business, or get me as many “qualified” leads as you send to big hitters like Neil, you are simply being disingenuous.
First of all, no… you can’t do any of those things. So you are trying to build a relationship based on lies.
Second, you don’t have the slightest clue about my business, what I am hoping to achieve, or if I even *should* be interested in what you are selling. Which tells me you don’t actually care much about your clients. All you are trying to do is get a quick sale, not create a lasting relationship that is mutually beneficial.
Do a little homework. Get to know me and my challenges better before pitching solutions. And stop making false promises.
Then – maybe – we can start talking about how your solution is right for me.
Let us know how you’ve dealt with misleading promises in the business world by dropping us a line.
