There’s a saying in sales, “‘No’ is the second best answer you can hear.” There’s a certain power in “no” and getting to that “not interested” allows everyone to move forward and get on with their day. This holds true…
A small adjustment in the language you use can make a big impact on your outcomes. A lot of nonprofits, in fact, MOST nonprofits, talk about donations in terms of “gifts”. This tees up a certain dynamic – one with…
When asked about sales sources, most people respond with “word of mouth” as their top channel. And that’s often the lowest-hanging fruit for generating more revenue for your organization. But when I ask, “What are you doing to actively nurture…
Whether you’re a seasoned nonprofit or just getting started, it’s important to learn the concept of “failing fast.” Getting to a “no” quickly can help you achieve success and grow rather than limiting yourself and what you can do. On…
Pricing can be tricky. During the course of our tenure here at Relish, we have seen clients employ a wide variety of pricing tactics to get to the “right” pricing system for their products and services. From precision-pricing to charm-pricing,…
Helpful tips on how to help digital agencies help YOU get the best project estimate. So you’re out shopping for a digital agency to help with your website design and development project and you’re getting estimates that are all over the board.…
When spending money on one’s organization, it’s pretty easy to fall into what I call the “cost trap”. Particularly when one is a solopreneur, there’s a tendency to think of expenses as money coming out of one’s pocket instead of…
At one point, having a purpose-focused organization was a bit of a differentiator. Lately, the term comes up a lot, and for those organizations that are truly leading with purpose and have a mission that drives their decisions and daily…
Setting big goals for your organization can be daunting. Are your plans and projections realistic? Are you reaching too far? Not far enough? Getting to that “sweet spot” of planning and projections feels comfortable. But, as we chatted about in…
Partnerships can provide a much-needed boost to any organization’s outreach. They help secure funding for events, bring in a baked-in audience ready to engage, and can contribute in a variety of other ways to help your organization move closer to…
