The 1-3-1 Approach to Problem Solving
March 1, 2024
How do you encourage your team to bring solutions to the table rather than simply bringing problems? I was recently introduced to the 1-3-1 approach and it is a winner.
Recent Resources, Thoughts, and Missives – The Relish Blog
Turn “Word of Mouth” into a Scalable Referral Machine
February 16, 2024
I saw a post today about how referrals don’t scale. Though I certainly agree that relying on “hope” for referrals is not particularly scalable, I do think that there’s a
What’s Your Zone of Genius? An evening with Gay Hendricks and Conscious Entrepreneurs
February 2, 2024
Big shout out to the team at Conscious Entrepreneur for the fantastic talk yesterday featuring Gay Hendricks. This was a very much last-minute opportunity for me and I’m happy Alejo
Content Creation in the World of AI
December 22, 2023
I had an interesting conversation yesterday about content creation – especially in the realm of AI. Here are my thoughts: I think we are going to see a surge of pretty
Clarity in Communications: Ditch the Acronyms
December 1, 2023
My business partner, Bret Orton, is helping me get better. In a wide variety of ways, he helps me see my defaults, adjust my focus when I get too carried
Marketing Blue Sky: A little better is better than nothing
November 10, 2023
There’s an old story/joke about being chased by a bear. The punch line goes something like this… “I don’t have to be the fastest. I just have to be faster
Impermanence in Marketing – How to create longevity in your messaging
November 3, 2023
Lately, I’ve been pondering the idea of impermanence and how we have become a “throw-away” society. Everything from clothing to containers to content has become disposable. Use it once and
3 Upgrades to Make Your Site Work Better
October 27, 2023
From optimizing your calls to action to streamlining your navigation and providing immediate answers to critical questions, these enhancements can make a significant difference in your site’s effectiveness. Plus,
Provide Value to Drive Sales
September 15, 2023
For those who dislike sales, here’s some food for thought. Sales cycles are funny. I’ve landed deals on my first conversation with a client and have stayed in touch with
The Solution
What if your online activities connected with your stakeholders? Generated leads and spawned conversations instead of gathering dust? Looked great and got you noticed?
Ready to upgrade your online presence to turn marketing frustration into mission fulfillment? Let’s talk.