Recent Resources, Thoughts, and Missives – The Relish Blog

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Abundance vs. Scarcity

July 31, 2025

Have you recently lost a big contract? Did you miss out on a business opportunity? It’s pretty standard to frame this from the perspective of scarcity (what you have lost),

Homepage of Nano Fixation’s website, featuring a headline about extending the use of critical metals, a curved mining road image, and a call-to-action button that reads “Join Our Community.”

Site Launch: Nano Fixation

July 24, 2025

We launched a new site for one of our partners this week. Nano Fixation Inc. is a new venture here in Colorado focused on technology that helps precious materials and

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Lean into Your Values

July 17, 2025

I had a call with a prospective client yesterday. They asked about our commitment to DEI in the current political landscape. I told them this: “The only things I am

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Clarity Over Cleverness: Refine Your Core Message

July 10, 2025

Clarity beats cleverness every time. Unless you are an established, VERY well-known brand, you have to ensure that your core statement is clear and concise. You have <10 seconds to

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Scams Are Rampant: Protect Yourself from Scammers

July 3, 2025

Scammers are getting more prevalent. Last month, I was contacted by an individual claiming to be “Mike Eldrich,” who was interested in engaging with us for a web project. He

Homepage Tear Down: Improve Your Ability to Connect

June 26, 2025

We’re two days behind, but here’s this week’s Tuesday Teardown. Here’s an evaluation of a great Colorado BCorp’s site. They do great work… here are some ideas on ways to

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Authenticity Matters: Follow Your Heart, Not Trends with Your Messaging

June 19, 2025

I recently joined a program to help Relish find its voice, differentiation, and direction in terms of how we help our clients be their best and do the most good

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How to Get Referrals

May 29, 2025

One of the easiest ways to spread your story to a wider audience is to enlist others to share it for you. Create relationships (or even more formal referral partnerships)

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