I always love talking with Lisa McAlister, founder of With Good Cause, a Boulder-area PR firm dedicated to helping nonprofits and purpose-focused businesses maximize their ability to affect social change.
Our conversation touched on many aspects of Purpose Marketing and how it is steeped in helping organizations build lasting relationships with stakeholders to really enrich lives.
There is some really great stuff on this episode about how to adjust your approach to your outreach to empower people with the tools needed to advance and expand their mission. This creates a sense of community and builds a team that can improve your ability to do good in the world.
Lisa’s just great. I hope you have as much fun with this episode as I did!
Start a journaling exercise. Even if it’s just one sentence around what you are feeling or what happened every day.