Episode 9: Understanding Your Stakeholders with the PHAA

Amazing, multi-guest show with Addie, Lynn, and Wesley from the Pre-Health Achievement Association.

This crew is doing some really cool things to help underrepresented minorities pursuing careers in the medical field get paired with mentors to help guide them through the pitfalls in the industry.

We chatted about a whole host of opportunities and challenges they are facing from validating and formalizing their organization, to the value of understanding their stakeholders’ motivations and behaviors through persona creation, to keeping your constituents engaged before they are paired up as part of a mentor/mentee relationship.

All in all, this team is doing some really great things and I hope you enjoy the show!

Show notes and links:
PHAA
Relish Ideal Client Workbook

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