Blog Posts by cort langworthy
Social media is taking the power away from money and giving it to “the good ideas” and those who posses them.
In the past, the only way to bring attention to your brand was to spend a shit-ton of money developing marketing and brand campaigns and then paying even more for ad-space and media-buys to get the word out. It helped if your idea was a good one, but that was never enough. This adversely weighted the “value” of a campaign on the media buy and the marketing budget rather...
Submitted by Cort Langworthy
Creative Director - Relish
Creative Director - Relish
